Sole DXB Is Almost Here!

Sole DXB, the highly anticipated culture and lifestyle festival is back after three years!

The 10th-anniversary edition of the festival will be held from 9 to 11 December at Dubai Design District (d3) and will merge the worlds of music, fashion, visual arts and sports in one place.

Moroccan visual artist, Hassan Hajjaj with be the first festival host for this year's edition and will celebrate the talent from the Arab world.

Hassan Hajjaj said, “Over the last 10 years, I've witnessed Sole DXB develop as a platform for self-expression. A space where you can come and be yourself...where you are celebrated for who you are. Having moved early in my life from Morocco to London, I quickly had to learn that home must often be a state of mind. It's our story, our traditions, our shared values, and the people we surround ourselves with. My work this year with Sole DXB was to build a space that was a reflection of those shared values. The Arab world is not a monolith. It's a collection of diverse people with a shared heritage. Our contributions to the world have changed the course of history and we're here to show that we aren't out of ideas."

Visitors can experience installations from New Balance, Puma, The Giving Moment as well as new partners, Power Horse, Philips, 25 Hours Hotel and more. 

The Sneakers Swap, where visitors can buy, sell and trade footwear from collectors as well as the Sole Ball Above All Invitational, the competitive streetball tournament will also be held.

The line-up for all the events and music performances will be announced shortly.

Pre-sale prices start at Dhs 375 and are available on the Sole DXB website.

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