The Dubai Police General Command has launched a campaign against speeding to encourage the public to drive within the given speed limit.
The slogan for the campaign is 'Don’t let speeding turn you into a killer.'
The 30-day campaign aims at raising awareness on the dangers of exceeding speed limits among members of the public.
Brigadier Saif Muhair Al Mazrouei, Director of the General Department of Traffic at Dubai Police said, "The Dubai Police's priority is to reduce road traffic death rate in the emirate, the force has been taking all necessary procedures to decrease the number of injuries and prevent the physical and moral damages."
Brigadier Saif Muhair Al Mazrouei also added, "We have been targeting those who use roads the most, including taxi drivers and individuals working in local businesses and road patrols, through utilizing best monitoring technologies, raising the public's awareness, implementing prevention procedures, activating community policing and Intensifying traffic campaigns. Adhering to the precautionary measures against COVID- 19 pandemic, the campaign, in coordination with government and private entities, will be conducting awareness sessions remotely. In addition to educating the largest possible number of motorists through various social media channels, audio-visual broadcasting media, awareness e-mails and road billboards, and other means."
The public are urged to abide by the rules and it was also confirmed that in 2020 there have been four road accident deaths, and about ten injured, through 20 speeding accidents.