This Eid Al Etihad, LEGOLAND® Dubai Resort brings a playful, picture-perfect pop-up to Sea Breeze at The Beach JBR. A life-size LEGO® camel model is now installed for families to enjoy over the long weekend. Taking place today, 2 December until 8pm, this special activation will offer families, residents, and visitors a fun and creative way to celebrate the 54th Eid Al Etihad at one of Dubai’s most popular beachfront destinations.
Sea Breeze, long known for its family-friendly beachfront setting and its history of hosting a real camel for more than 20 years, provides the perfect backdrop as the beloved tradition is reimagined in true LEGOLAND® style. The brick-built camel is brought exclusively from LEGOLAND® Dubai Resort for the occasion, offering a unique Eid Al Etihad twist to the beachside atmosphere.
Families will be able to enjoy meet-and-greets with LEGOLAND® characters, a dedicated kids’ build table for little creators, and exciting social media competitions giving you the chance to win LEGOLAND® Dubai Park Tickets, VIP experiences, or hotel stays. The pop-up will also offer a photo opportunity, with the brick-built camel available for selfies.
Tim Harrison-Jones, General Manager of LEGOLAND® Dubai Resort, expressed his excitement about the activation and said, “We are delighted to return to Sea Breeze at The Beach JBR, with a new experience that celebrates both the UAE’s heritage and the joy of creativity. The LEGO® camel is a playful way of honouring this important occasion, and we look forward to welcoming families as they create National Day memories with us by the beach.”