If you love creating travel content on Instagram, TikTok or YouTube, this one’s for you. Dubai has just launched the region’s first academy for travel content creators. Whether you're already in the game or just dreaming of turning your travel videos into a career, this could open new doors.
The Beautiful Destinations Academy, launched in partnership with Dubai Corporation for Tourism and Commerce Marketing, also known as Visit Dubai, and Beautiful Destinations, an award winning creative and content agency, will train and certify content creators working in tourism, giving more structure and credibility to a field that has been hitherto largely informal.
What’s In It For Creators?
The academy offers a hands-on curriculum focused on both creativity and marketing, covering:
-
Shooting, editing and sound design
-
Cinematic storytelling and social media strategies
-
AI tools and new content tech
-
Business skills, tourism industry knowledge and ethics
Think of it as your chance to learn from some of the best in the business, including Jeremy Jauncey, CEO and founder of Beautiful Destinations, and graduate with a certificate from Dubai College of Tourism.
As travel and tourism rely more on digital storytelling, brands are looking for creators who not only shoot well, but understand the business of travel. This academy helps bridge that gap, and also gives Dubai a head start in creating a new global standard for content creators in tourism.
Graduates will become part of a certified network of professionals, giving them an edge in working with big tourism brands, hotels and destinations. If you want to apply or learn more details about the academy, visit their official website.