Foodie’s in new Dubai who’ve been craving food delivery from restaurants across the other end of town can now breathe a sigh of relief. A new kitchen concept has been launched by Deliveroo named Deliveroo Editions, which makes it possible for restaurants to now reach customers in areas beyond their current delivery area.
Located in the heart of Jumeirah Lakes Towers (JLT) and acting as a hub, Dubai’s first Deliveroo Editions site is equipped with six full-sized custom-made kitchen spaces specially designed for preparing restaurant-quality meals. Based on its data and insights, Deliveroo can identify cuisines missing in an area, predict customer demand, and handpick restaurants that are likely to succeed in that specific area with a delivery-only concept.
Deliveroo Editions brings six restaurants including Burger and Lobster, Clinton St. Baking Company, Fraiche, Joga, Pineapple Express and PINZA! to JLT. The platform is specifically based on delivery, with the restaurants now able to reach new areas across Dubai including JLT, Dubai Marina, JBR, Palm Jumeirah, Dubai Media City, Dubai Internet City, Knowledge Village, Barsha Heights, Emirates Hills, The Greens, The Meadows, Jumeirah Islands and JVT.