Dubai based British artist and philanthropist, Sacha Jafri has broken a Guinness World Record for the largest art canvas in the world.
The project took over 28 weeks to create, starting from March to September 2020 and measures over 17,000 square feet.
The painting is a part of his charitable initiative called, 'Humanity Inspired' and is one of the world’s largest social, artistic and philanthropic projects that aims to raise more than Dhs 110 million to support children and youth around the world that have been affected by the pandemic.
The canvas painting was created inside the ballroom of Atlantis The Palm, which was converted into an art studio.
The initiative is in partnership with Dubai Cares and Atlantis The Palm.
The painting was then broken down into over 70 individually framed pieces and will be sold in four auctions this year. The funds that are raised will then be donated to charity.
Certain pieces of the painting will be up for display at the Leila Heller Gallery at Alserkal Avenue in Dubai from February to May this year.
Sacha Jafri said, "It was an honour to receive the Guinness World Records title for my project ‘The Journey of Humanity’. This is just the beginning of the ‘Humanity Inspired’ journey. ‘Humanity Inspired’ and ‘The Journey of Humanity’ represent much more than just creative work, it is my initiative for true societal change through the hearts, minds and souls of the children of the world – a springboard for a better future for all Humanity."