His Highness Sheikh Mohammed Announces Mothers’ Endowment Campaign

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has launched the Mothers’ Endowment Education campaign. This campaign seeks to honour mothers in the UAE by creating a Dhs 1 billion endowment fund. The fund aims to provide sustainable support for the education of millions of individuals worldwide.

The campaign, happening during the Holy Month of Ramadan, recognises that mothers are the first teachers for their children. They nurture generations and give them important knowledge for life. This campaign wants to honour mothers by letting people donate in their mothers' names. By supporting education and job training, the campaign also wants to help people in underprivileged communities get qualifications. It gives them better chances to find jobs, improves their living standards, and boosts stability and development in their communities.

His Highness Sheikh Mohammed shared a video and said, "My dear brothers and sisters: The Holy Month of Ramadan approaches, and as has been our tradition of launching humanitarian campaigns, from the people of the UAE to the world every year, today we launch the Mothers’ Endowment; an education endowment fund valued at Dh1 billion, which acts as an ongoing charity in the name of all mothers in the UAE.”

Aim Of The Mothers’ Endowment Campaign

  • The Mothers' Endowment campaign, launched by Mohammed bin Rashid Al Maktoum Global Initiatives, aims to support the educational needs of millions worldwide from underprivileged backgrounds.
  • It promotes values like honouring parents, kindness, and community solidarity, emphasising the role of UAE mothers in nurturing families and supporting children's education.
  • The campaign strengthens the UAE's position in charity and humanitarian work by establishing a sustainable endowment for education and empowerment globally.
  • It reflects the Emirati community's value of solidarity and embodies the UAE's culture of giving.

Where Will The Proceeds Go 

The funds from the Mothers' Endowment will be used to provide education support for millions globally, equipping them with essential tools and skills for independent and dignified lives. Collaborating with humanitarian organisations, the allocations will benefit individuals in underprivileged communities seeking education and vocational training, thereby enhancing their stability and well-being.

Updates on how to donate and more will be out soon. 

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