The Dubai Motor Show, now called #NoFilterDXB is back and is going to be better than ever.
Moving away from the traditional motor show format, the event will offer individuals an urban lifestyle festival that is set to celebrate the UAE's Golden Jubilee in a big way.
The event will offer exciting events from displaying some of the amazing supercars from the world, a roller disco and more.
Held at the Dubai Harbour, the event will run from 24 to 27 November.
A special Mercedes AMG G 63 UAE Golden Jubliee Edition, launched by Gargash Motors will also be on display, with only 50 cars of the model made.
The Dubai Supercar Parade on 27 November from 8.30am, will showcase the most revolutionary supercars, as they go from the Dubai Harbour to JBR to JLT and back to the Harbour, where they will be on display for the rest of the event.
In celebration of the last weekend of the Dubai Fitness Challenge, a series of sporting activities will also take place from the first floating football pitch by Adidas, basketball courts, skateboarding, cycling, padel tennis pop-ups and more.
Individuals can also delight in street culture with a Banksy piece, Youbutterfly's Kanye LV Jaspers signed at the YEEZUS tour, a battle between street artists and more.
Trixie LohMirmand, Executive Vice President of Events Management at DWTC said, "We are evolving from the traditional motor shows format and taking #NoFilterDXB outdoors to be a completely experiential and immersive festival. We have curated experiences in motoring from drifting, bike stunts, buggy trills to lifestyle street culture, art, fashion, sports, fitness and more to capture and reflect the attractive lifestyle of UAE. We have completely utilised all the space at Dubai Harbour for this commemorative edition of #NoFilterDXB as we promise an experience like no other. 80% of the space is dedicated to interactive activations that the audience can participate in."
Tickets are priced at Dhs 60 and are available on the No Filter DXB website.