La Mer Beach Renamed As J1 Beach To Reopen In September

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If you're a beach lover in Dubai, here's some exciting news for you. La Mer (South), now called J1 Beach, is gearing up to open its doors to the public in September 2024. With completion nearing 94%, this beach destination promises to redefine the Dubai beachfront experience with its cutting-edge design, upscale dining options, and world-class amenities.

Situated in Jumeirah, J1 Beach is an urban riviera developed by Merex Investment. It's set to become Dubai's next hot spot, featuring a stunning sea-facing design that will attract visitors from around the world. 

Boasting 13 upscale dining options, including renowned eateries and unique concepts, J1 Beach aims to be a hub of culinary brilliance. Visitors can look forward to direct beach access, offering the perfect backdrop for their dining adventures.

With dedicated valet service ensuring a smooth and convenient arrival, J1 Beach promises to deliver a truly unforgettable experience that combines elegance, culinary excellence, and the natural allure of Dubai's coastline.

The exact opening date is yet to be revealed, stay tuned for more details! 

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