Connector June 2024

CONNECTOR.AE 56 CONNECTOR.AE 57 Lifestyle Lifestyle Sasya menu at Trèsind Studio with Chef Himanshu Saini, we envisioned a restaurant that pushed the boundaries of vegetarian cooking. Supported by Bhupender Nath, the Founder and Managing Director of Passion F&B Group, we decided to create a fine-dining vegetarian restaurant that excludes onions and garlic, challenging the conventional notions. Our goal was to prove that vegetarian cuisine can be exciting and sophisticated, which led to the creation of Avatara’s 16-course menu.” Navigating The Obstacles Of Introducing A Vegetarian Fine Dining Concept In Dubai Promoting Avatara in Dubai’s meatcentric market demanded the creation of an unmatched dining venture. Chef Rahul emphasised a key hurdle: overcoming the notion that vegetarian fare is less enticing than meat-based alternatives. It required showcasing the richness and diversity inherent in vegetarian cuisine. Additionally, sourcing top-tier, locally grown ingredients posed a challenge in upholding the dedication to sustainability. Chef Rahul adds, “We designed a 16-course tasting menu that showcases the versatility and depth of vegetarian ingredients. Storytelling through food became a crucial element, connecting each dish with cultural narratives that resonate with diners. Collaborations with influencers and food critics, along with participating in culinary events, helped build our reputation. Emphasising sustainability and the use of locally sourced ingredients also appealed to health-conscious and environmentally aware diners.” The MICHELIN Star Journey Reflecting on the monumental achievement of Avatara being awarded one MICHELIN star on 23 May, 2023, Chef Rahul reminisces about the emotions evoked by this remarkable milestone. He adds, “Receiving Avatara’s first MICHELIN star in 2023 was a moment of immense pride and validation. It was a culmination of years of hard work, dedication, and a relentless pursuit of excellence. The accolade brought overwhelming joy and gratitude, affirming my belief in the potential of vegetarian cuisine. It also inspired a renewed commitment to continue innovating and maintaining the high standards that earned us the star.” Avatara And Vegetarian Food Scene In Next 5 Years Avatara, meaning incarnation, represents the transformation and elevation of traditional Indian vegetarian cuisine. In five years, Chef Rahul envisions Avatara as a pioneering force in the global vegetarian fine-dining scene. “We plan to continue innovating the menu, incorporating new ingredients and culinary techniques while staying true to our core philosophy of purity and creativity. We aim to engage with the global culinary community through collaborations and culinary events, showcasing Indian vegetarian cuisine on prestigious platforms and further elevating its status”, adds Chef Rahul. While the MICHELIN star motivated Chef Rahul and his team, it also brought more people into the restaurant. The MICHELIN star has significantly impacted Avatara’s operations and reception. Chef Rahul adds, “It has elevated our reputation, attracting a broader and more discerning clientele eager to experience MICHELINstarred dining. This recognition has heightened expectations, motivating us to consistently deliver exceptional quality and service. The accolade has also brought international attention, positioning Avatara as a leading destination for vegetarian fine dining.”

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