Connector July 2024

CONNECTOR.AE 54 CONNECTOR.AE 55 Lifestyle Lifestyle Struggles That Come Along The Way As a small business starting in an untapped market, you inevitably face negativity, challenges, and stress. However, Marcela believes it all comes down to mindset. She adds, “Entrepreneurship presents numerous challenges, but it’s all about mindset. When starting, a hands-on approach and openness are crucial. Seeking advice, whether positive or negative, helps validate ideas and refine propositions. Not everyone will love your product, but feedback allows you to sharpen your offering. In the UAE’s supportive community, reaching out for insights and connections helped us with unexpected solutions and growth opportunities.” With a purpose to delight the world with better choices, for a good life, House of Pops is all set for a geographical expansion. House of Pops is gearing up to launch gelatos and ice creams in cups, alongside exciting collaborations with major brands. Marcela wraps up the interview by sharing a message for aspiring entrepreneurs. “Sometimes, you need to have faith in yourself, stay focused, and never accept rejection. This is crucial, especially for me, and I also draw it from a gender perspective. Women can sometimes doubt themselves and their abilities. So, don’t hesitate; stay determined, connect with others, and seek advice. People are often more supportive and open to guiding you than you might realise. Confidence is key.”

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