RTA is marking the ‘Month of Reading’ in March, with a number of initiatives and events including smart app and audio books for visually impaired people.
The initiative, which is part of implementation of the upcoming ten-year national reading policy adopted by the UAE, aims to incorporate reading into the business practices of public entities and reflects RTA’s efforts to keep pace with the UAE’s successful drive. The strategy features two main components, first targets the local community through the launch of ‘Read More with RTA’ app targeting public transport users and visitors of customer happiness centres who can download scores of Arab, foreign and specialised books free.