CONNECTOR chats to Kelly

Kelly is the Founder of StyleMeDivine.com, a Keynote Speaker and an Author.

What brought you to dubai?
The prospect of constant sunshine was a huge draw! Although my hometown of Edinburgh (Scotland) is beautiful, winter weather can be rather 'dreich'. Joining Emirates as Cabin Crew and the opportunity to travel the world was perfect for a 21 year old. I hadn't quite taken into account the extremes in temperature we have in Dubai though… but I have weathered them well!

How long have you been in dubai?
Nearly 12 years now. It doesn't feel like it though - time has just flown by.

How did you get into this job?
Lots of hard work and determination; I dream big. I have always loved the world of fashion and its endless opportunities. It was the prospect of being able to do what I do best every day - shop. I get the opportunity to work with a wide client base, encouraging and inspiring those around me to look and feel their very best.

Best things about your job?
Seeing my clients flourish. Their levels of confidence can increase tenfold when they achieve a new look or understand what to wear in order to maximise their potential. More recently the launch of the Kelly Lundberg Style Academy means my reach is now truly global, I can offer training courses and mentoring to inspire other aspiring stylists to follow their dreams of becoming a successful stylist.

Worst things about your job?
Refraining from adding the next lust-have fashion to my wardrobe - it takes will power to a whole new level!

Stand out moment in dubai?
I am fortunate to have so many to pick from, special family occasions are always a standout, to buying property on the Palm and wonderful red carpet moments.

Advice to anyone thinking of entering your profession?
Don't give up, follow your dreams! I am passionate about what I do. It takes courage to launch your own business, but if you believe you can do it you will.

Describe your typical day at work?
There is no such thing as a typical day, that's why I love it so much. Whilst most mornings I spend following up on emails, I could have a VIP client to style or be running one of my specialised workshops with retailers or corporate enterprises. Every day there is always my social media to focus on, pictures to source, and a guest to interview for my podcast or a YouTube video to record.

What is your moto?
"Life is too short to look just fine, every day you should look Divine". It's a motto that I live by and features on our giving back in style bangles. Income generated goes to Kiva.org.

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