IKEA To Open Its Second Store In Dubai

Dubai is getting its second IKEA store and it’s going to be the biggest in the UAE.

Swedish Furniture retailer IKEA, popular for its budgeted home furnishing products, has announced the details of its new store due to open at Al-Futtaim’s Festival Plaza in Dubai South this December.

Spread across 35,000 square metres including a 5,000 square metres training area for IKEA employees, the new store will be targeting nearby communities  including Jebel Ali, Dubai Marina, Barsha, Sufouh, Sports city, JLT, JVC, DIP, and all the new areas in the up and coming Dubai South.

One of the key features of the new store is the digital integration making the shopping experience more convenient for customers. Of many features, one includes installing home planning wall projectors, which customers can use to easily visualise IKEA products in their home.

Also, there will be digital signages and projector solutions across the store guiding visitors on the products available in the store and where to find them. Getting lost in IKEA is not a new thing to anyone, this feature will definitely save some time.

Bringing sustainability at its front foot, the new store will include a number of sustainability innovations including solar panels, motion based light units enabling the store to save energy.

Home to the new IKEA, Festival Plaza will be  accessible from Sheikh Zayed Road, fifteen minutes from Dubai Marina and Palm Jumeirah and a few minutes away from RTA Energy Metro Station.

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