After am absence of just a few days from last Saturday morning, beIN SPORTS channels have resumed regular broadcasting across the du network as the two companies seem to have finalised their commercial negotiations. The deal now allows for customers of du to subscribe for an exclusive standalone World Cup package to watch all 64 matches live across four exclusive beIN SPORTS channels. The package for the duration of the World Cup costs Dhs 551. Meanwhile, Etisalat, one of two telecom companies in the UAE, is also offering its World Cup package to customers for a price of Dhs 555.
“We are delighted to offer this incredible event to our valued customers and add life to life by screening all 64 football matches across our dedicated beIN SPORTS channels. We continue to offer complete transparency of service for our customers, here enabling them to enjoy the biggest showpiece in the football calendar,” said Fahad Al Hassawi, Deputy Chief Executive Officer, Telco Services, Emirates Integrated Telecommunications Company (EITC).